Refreshing the brand with an adventurous, bold, and modern identity across all touchpoints.
DELIVERABLE
Logo // Brand Book // App // Website // Packaging // Digital Ads // Prints
ROLE
Boost awareness and recognition in the competitive action camera market.
Goal: Rebrand to create a modern, visually appealing identity and design language reflecting Apeman’s spirit, improving awareness and make the brand more approachable to its target audience, while establishing consistency across the website, packaging, and marketing materials through a cohesive visual system.